Big Cheese Boris

London Mayor Boris Johnson and pop sensation Justin Bieber have been recreated in a whole new whey.

Portraits of them along with Irish singing twins Jedward and US President Barack Obama have been made using squeezy cheese as part of a stunt by spread maker Primula.

The images were created using the dairy product as part of celebrations for British Cheese Week, which starts today.

Food artist Faye Halliday created the “un-brie-lievable” collection for shoppers at the N1 Shopping Centre in Islington, north London.

Primula marketing director Craig Brooks said the project was “a bit of fun” which put the spread’s versatility to the test.


by Arthur Furrowfield + remora

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